
Appik Studio
Appik is an Istanbul-based AI-powered HR technology platform that automates candidate screening and shortlisting through WhatsApp, eliminating manual application processing for employers in the Turkish market.
Overview
Based in Istanbul, Turkey, Appik is an AI-powered HR technology product that automates candidate screening and recruitment workflows for employers through WhatsApp, the messaging platform candidates already use daily. Rather than requiring candidates to complete lengthy application forms or create accounts on unfamiliar platforms, Appik routes all recruitment interactions through WhatsApp, where an AI assistant conducts structured preliminary interviews, collects required documents, verifies submissions, and ranks the top applicants for the hiring manager’s review.
For employers, the platform eliminates the need to manually process unqualified applications at scale. The AI assistant handles initial screening, gathers verified candidate information, manages interview scheduling, and delivers a prioritized shortlist through a simple employer dashboard. The system is fully compliant with Turkey’s KVKK data protection law – the Turkish equivalent of GDPR – and candidates retain the right to delete their data from the system at any time.
Appik requires no installation, works across all devices, and offers 24/7 availability. It targets Turkish businesses that post job listings and struggle to manage high application volumes or maintain fast, consistent candidate communication – and occupies an emerging niche in conversational HR technology at the intersection of AI automation and compliance-ready recruitment infrastructure.